I thought I’d kill 2 birds with one post by posting my Technorati blog claim token here: TJ7U4W88TR9Q, and also share with you what I just did to gain a very valuable link back to my blog.
Technorati blog directory is one of the most authoritative blog directories on the web, and you’d be foolish not get your blog listed in there.
So, after being a fool for a while, I finally went ahead and added HowToStartABlog.com blog to the directory.
If you are not already listed in Technorati, go there right now, create an account, and claim your blog. After you’ve filled in all your blog’s details, you will be instructed to post a short code that tells Technorati that you indeed author the blog:
Now, getting listed in the directory is only the first step, although an important one since your blog will now have a link back from an authority website.
It will take tremendous effort for your blog to be ranked in the top 100 blogs. Just like Google, Technorati doesn’t give you a clear cut answer on how they measure authority, but does offer the following reference:
How is Technorati Authority calculated?
- Authority is calculated based on a site’s linking behavior, categorization and other associated data over a short, finite period of time. A site’s authority may rapidly rise and fall depending on what the blogosphere is discussing at the moment, and how often a site produces content being referenced by other sites.
- The new Authority calculation differs from the past version, which measured linking behavior over a longer 6 month timeframe. Please note that links in blogrolls don’t count towards Authority, as they are not indicative of interest in relevant content; we stopped including blogroll links in August 2008.
- Authority is on a scale of 0-1000. 1000 is the highest possible authority.
If my interpretation is correct, it boils down to having your blog just being out there talked about. Which means you must create blog content that is worthy of sharing. And when you do, be sure to make it easy for your readers to share your content.
A plugin that I used is Sharebar. Once activated and set up you will see a floating set of share buttons that travels alongside the blog post, even if the reader scrolls down the page:
Also, don’t be shy to ask for the share at the end of your blog post.
You will see that on every blog post and page there is a little blurb at the end of the content asking readers to “Like” the content:
Instead of having to copy & paste this blurb on every blog post and page, I simply modify the WordPress theme file to include this piece of “Call to action” as part of the template.
I sincerely hope you’ve learned something here today. It’s the little things that count, and yes, they do add up.
So, here is an over-simplified plan on how to rank in the top 100 blogs in Technorati:
- Add your blog to Technorati Blog Directory.
- Get involved with at least one social network site (ie. Facebook, Twitter, Google+, Digg, etc.).
- Install and set up your Sharebar plugin.
- Create share-worthy content over and over and over.
Just received this email in my inbox:
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This is an automatically-generated email.
Congratulations, your claim is now complete! Please allow 24 to 48 hours for Authority and recent posts to begin showing for your site now that it has been successfully claimed. Once they are there, we will update your site’s Authority once per day.
At first you may not see your site listed in the Technorati Blog Directory for all of the categories you’ve selected. As you write blog posts around those topics, you should see your Topical Authority in those categories begin to rise.
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It did take them a while, but, it eventually went through. Building Authority is next!